The Rajasthan Government honoured key contributors who played an important role in the promotion and public awareness of Rajsakhi National Fair 2025, held at Shilpgram, Jawahar Kala Kendra, Jaipur. The recognition was presented during a special ceremony by IAS officer Neha Giri, State Mission Director, Rajasthan Grameen Aajeevika Vikas Parishad.
Among those honoured was Jaipur Top Instagram Influencer and social entrepreneur Aastha Jain Agarwal, Founder of Pink City Moms, one of the oldest and largest mother communities in Jaipur. She was recognised for her significant contribution in promoting the Rajsakhi National Fair through her strong digital presence and well-established community network.
Through Pink City Moms, Aastha Jain Agarwal leveraged her trusted platform to spread awareness about the fair among families and women across Jaipur. Her efforts helped drive large-scale participation, enabling local artisans, women entrepreneurs, and self-help groups to directly connect with visitors and gain meaningful support.
Also honoured at the event was Dilip Rathore, who played a key role in digital and media outreach. His work in creating promotional content and managing online campaigns helped extend the reach of the fair to a wider audience, increasing visibility and engagement.
Vishwajeet Shekhawat was recognised for strengthening public engagement through creative promotions, on-ground activities, and youth-focused initiatives, which helped connect the Rajsakhi National Fair with the general public in an impactful way.
Rajsakhi National Fair is an important initiative aimed at empowering women entrepreneurs, self-help groups, and local artisans. The fair focuses on promoting indigenous products, supporting livelihoods, and encouraging women-led enterprises across Rajasthan.
After receiving the honour, Aastha Jain Agarwal said,
“This recognition means a lot to all of us. Platforms like Rajsakhi National Fair give local artisans and women entrepreneurs the opportunity to grow and be seen. Being acknowledged for supporting such an initiative motivates us to continue working with even greater dedication.” Officials present at the ceremony appreciated the contributions of all the awardees and expressed their expectation of continued collaboration in future initiatives focused on community development and women empowerment